Are you a Brand Loyalist?
Posted: August 17th, 2010 | Author: Ed Munro | Filed under: Brands, Copywriting, Creative, Culture, Ideas, Innovation, Inspiration, Observations, Social Media | Tags: Brands, Trend watching | No Comments »Are you a Brand Loyalist?
Great clip from Trendwatching.com featuring consumers from around the world giving their opinions on various brands. An interesting article also from Fast Company that focuses on customer service and the companies that provide exceptional follow through. Everything from sending handwritten follow-up notes to just taking the time to listen to customers are the practical and simple things that will help generate brand loyalists – those devoted consumers who will steadfastly advocate and defend your brand online and beyond.
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